For Agencies
My role is to save agencies money and increase profits by improving efficiencies and optimising output.
“Rachel positively challenges our processes and our thinking and follows up her investigations with clear and actionable insights. Highly recommended.”
Creating Savings for Agencies
Business Operations
Audit the effectiveness of the operating model against key KPIs for people, product, and process.
Change Management - restructuring and realigning operations to fix and unlock the profitability of all business practices.
Review agency structure against the needs of current and future clients.
Financial Foundations
Commercial advice – recommendations on how to avoid losing money.
Client Profitability - review against: team efficiencies & staffing (utilisation), pitch costs, processes & planning of work, scoping, and remuneration models against client budgets.
Capabilities
Identify capability gaps against the needs of current and future clients.
Develop capability training, templates, and processes.
Delivering Incremental Revenue to Agencies
Organic Growth Planning
Assess the roles and responsibilities of team members - enables high performance.
Cross-agency opportunities - ways of working & how to identify and convert opportunities.
Client relationship audit - ensures client retention by identifying opportunities and areas that require attention and improvement.
Account planning - to unlock the value of key clients.
New Business
Embed 'growth is good' & accountability culture agency-wide.
Improve conversion via
Agency Proposition.
Agency Brand.
Pitch Doctor.
Pitch Lead.
Growth Strategy - to provide focus and alignment on priorities to reach the agency’s financial targets.
Prospecting strategy - to create a laser focus on key prospects to identify quality leads and a clear value proposition.
Talent
Bespoke L&D programmes.
1:1 Mentoring.
The Grapevine - Talent search and selection service.
