How do we:

1. Create a cohesive Account Management team in order to work more efficiently?

2. Generate incremental revenue from organic growth?

3. Provide added value to our client's business and grow the agency business?

4. Change our agency model to reflect market needs?

5. Identify and deliver new revenue streams for the agency?

6. Improve our pitch process?

7. Build effective ways of working to ensure we maximise our spending with agencies?

8. Develop a shopper marketing team that gets the best out of their agency?

9. Create greater synergy between our brand team and our agency?

10. Improve communication with our agency and ensure expectations are understood by all?